Highway Hari
2021
highway hari
photography/social media
services
client
year
Photography
luxurious & family-friendly
A 3-star property off of Jamnagar-Dwarkahighway that is luxurious, and houses 6 multi-brand restaurants creating afamily-friendly environment for the target audience, allowing them toexperience cuisines from 6 different multi-brand restaurants, in one place. Bydepicting the same concept through content, we inched closer to getting to knowthe preferences of the TA and their behavioral patterns, and worked further toset Highway Hari as a go-to for all your needs.
Social Media
@highwayhari.jamnagar
After going through their previous online data and researching about their target audience, we concluded that it was rather difficult for people to find out what HighwayHari really was and how it housed the only franchise of the brands that were nowhere to be found in the entire city. To create a strong online presence of the brand, we decided to focus on the aesthetics, which would catch the eye balls of their TA, interactive content, to keep them involved, and campaigns that would increase the online and offline reach of Highway Hari.
followers increase
avg comment increase
avg reach increase
avg likes increase
1182%
980%
1542%
1000%
Since we started
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